We believe in treating our client’s business as our own. And we take every project seriously, and ourselves a lot less so. Our agile business model makes us best suited to the challenges of today’s communications landscape, allowing us to deliver effective creative solutions on time and within budget.
MyCast was founded in 2010 as a black, female-owned and managed communications company. As a collective, we have over 50 years of experience in brand management, strategy, creative direction, copywriting, scriptwriting, design, digital, video and commercials directing, as well as editing.
We’re in the business of communication and, for us, that starts with the relationships we build and develop with you.
Our business model defies the traditional agency model, allowing us with the flexibility to provide you with the right creative talent for your brand or project. We like to call it a creative collective.
A group of talented, like-minded people who believe in what we do. We create work that engages, challenges and inspires. Work that starts a conversation, sparks a debate and stirs an emotion. We’re storytellers and we love what we do.
MYCAST TRADITIONAL MARKETING
Traditional marketing strategies and services are still very crucial for any competitive brand/business in South Africa. This is due to many factors such as infrastructure and literacy, but there is no reason for any Entrepreneur to be in despair. What this provides is more channels to communicate with the consumer, as well as hybrid strategies that use both digital and traditional concepts.
Traditional marketing is still the most recognizable type of marketing in the country. Many residents of South Africa still trust editorial content such as newspaper articles, many subscribe to the free national TV services, the majority use public transport – which affords the opportunity for flyers and billboards. We work with your business to plan and execute traditional marketing campaigns that effectively drive sales.
TRADITIONAL MARKETING SERVICES
MYCAST DIGITAL MARKETING
Digital marketing in South Africa is growing due to the large number of residents going online, mainly through their mobile phones. With this annual increase in the audience numbers, there are more opportunities to reach a larger crowd with a smaller budget.
Most audiences in large cities like Johannesburg, Cape Town and Durban have adopted channels like social media and use search engines for their information. This affords the opportunity to either extend traditional campaigns onto digital, or create digital-specific campaigns that cater to the channel of the consumers choice.
MyCast Marketing provides high quality and cost effective online marketing solutions and services that focus on engaging audiences and increasing sales.
DIGITAL MARKETING SERVICES
MYCAST BRAND ACTIVATION
MyCast Marketing provides brand activation services that ensure that your brand is presented directly in front of your target market. Our strategies increase your campaigns efficiency through custom, personalised solutions that speak to your brand goals.
Through a well thought-out, personalised, positive and representative campaign, you can get in touch with more customers to help you build a stronger and more loyal customer base. Our experienced teams focus on the results you need whether your launching a new product, building more awareness for your brand or simply willing to reach out to more customers.
MyCast Marketing provides a diverse supply of staff on demand to suit your staffing needs, from small events, to sales driven field marketing campaigns. As a strong Brand Activation Agency, we have all the inhouse resources to bring your brand to new heights!
BRAND ACTIVATION SERVICES
our clients
MyCast Marketings vision is to do extraordinary work. Work that we are as proud to put our name on as you are.
We deliver the best results by adding value to campaigns and organisations that creates a bond of trust with our clients through qualitative results that are visible through demonstration.
CONTACT US
Email Us
info@mycast.co.za